Founded in 2009, Lyons Wealth Management is recognized as a top-ranking Wealth Advisor and Portfolio Manager having earned a 5-Star Rating by Morningstar.
We believe that every investor should have a written financial plan to determine their "number" in order to reverse engineer a strategy to achieve their goals.
This number represents the investment value needed to achieve a fulfilling retirement that could last as long as 30 years.
Most investment professionals follow a planning protocol but, in our opinion, often fall short in execution. They rely on a "status quo" approach to money management.
While this may be an efficient business model for the investment firm, it does not address the core reason investors seek professional guidance.
WE DON'T DO THIS.
If you have sat through presentations filled with pie charts and been told that strategic asset allocation alone is the key to success, you know this approach well.
These are static allocations enhanced with periodic rebalancing and tax-loss harvesting. While simple to monitor, they often lack the sophistication needed for dynamic market environments.
We believe in capital markets and agree that, over time, portfolio values can grow.
However, we differ from the mainstream philosophy of simply holding through bear markets regardless of changing conditions.
During periods of heightened uncertainty, investors are often exposed to their greatest emotional risks.
Fear driven by media narratives and pessimistic headlines can lead investors to make life-changing decisions at precisely the wrong time.
Our experience suggests that bear markets often provide warning signs before significant downturns occur.
Similar to weather forecasting, we monitor economic indicators, market signals, and proprietary research methods to help identify changing conditions and potentially avoid large portions of prolonged downturns.
We understand that timing is never perfect, but protecting investors during periods of heightened risk is what most people expect from a portfolio manager.